I absolutely love the Ultimate Blends range of hair products, l've tried most of the blends available but I would have to pick this as my favourite although very hard to choose one over another if I'm honest. It's literally pure luxury in a bottle the shampoo quickly works itself into a thick creamy lather your hair instantly feels like it's being enriched with all the nutrients and the scent of the shampoo literally fills the air around you! The coconut oil and cocoa butter is absolutely devine literally heaven scent. After rinsing it leaves your hair feeling clean, healthy and unbelievably soft even if you have dry damaged hair like myself it's like an instant makeover improving the condition after the first use. The price is unbeatable for the product quality, I'm on a tight budget and this is definitely great value, I would rate this way above the more expensive products on the market any day. Definitely recommend.